<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Cinematic Arias &#187; NeoFlix</title>
	<atom:link href="http://ariasfilms.com/blog/tag/neoflix/feed/" rel="self" type="application/rss+xml" />
	<link>http://ariasfilms.com/blog</link>
	<description>Hollywood native goes &#34;Hollywood&#34;</description>
	<lastBuildDate>Sun, 18 Mar 2012 08:36:18 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
		<item>
		<title>Casting a +10 Social Media Spell</title>
		<link>http://ariasfilms.com/blog/2009/08/26/casting-a-10-social-media-spell/</link>
		<comments>http://ariasfilms.com/blog/2009/08/26/casting-a-10-social-media-spell/#comments</comments>
		<pubDate>Wed, 26 Aug 2009 19:51:00 +0000</pubDate>
		<dc:creator>Tony</dc:creator>
				<category><![CDATA[Industry]]></category>
		<category><![CDATA[Short Films]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Felicia Day]]></category>
		<category><![CDATA[NeoFlix]]></category>
		<category><![CDATA[Playboy]]></category>
		<category><![CDATA[Scooby Doo]]></category>
		<category><![CDATA[The Complex]]></category>
		<category><![CDATA[The Guild]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://ariasfilms.com/blog/?p=1294</guid>
		<description><![CDATA[A few posts ago I mentioned that my weekend vlog shoot was part of a multi-medium project, what&#8217;s more popularly referred to as transmedia narrative&#8230; ugh, I hate that word. It makes me think of transfat or a knife wielding transsexual&#8230; but that&#8217;s another story. Where was I? Oh, the vlog shoot (another word I [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://ariasfilms.com/blog/2009/08/21/go-vlog-yourself/" target="_blank">A few posts ago</a> I mentioned that my weekend <a href="http://en.wikipedia.org/wiki/Video_blogging" target="_blank">vlog</a> <a href="http://en.wikipedia.org/wiki/Film_shoot" target="_blank">shoot</a> was part of a multi-medium project, what&#8217;s more popularly referred to as <a href="http://en.wikipedia.org/wiki/Transmedia_storytelling" target="_blank">transmedia narrative</a>&#8230; ugh, I hate that word.  It makes me think of <a href="http://en.wikipedia.org/wiki/Transfat" target="_blank">transfat</a> or a knife wielding <a href="http://en.wikipedia.org/wiki/Transexual" target="_blank">transsexual</a>&#8230; but that&#8217;s another story.</p>
<p>Where was I?</p>
<p>Oh, the <a href="http://en.wikipedia.org/wiki/Video_clip#Vlog" target="_blank">vlog</a> shoot (another word I hate: vlog).  You might say we look to <a href="http://en.wikipedia.org/wiki/Felicia_Day" target="_blank">Felicia Day</a> and <a href="http://en.wikipedia.org/wiki/The_Guild" target="_blank">THE GUILD</a> for inspiration&#8230; although I&#8217;ve never seen an episode of her show so why don&#8217;t we?</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="480" height="385" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/grCTXGW3sxQ&amp;hl=en&amp;fs=1&amp;rel=0" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="480" height="385" src="http://www.youtube.com/v/grCTXGW3sxQ&amp;hl=en&amp;fs=1&amp;rel=0" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p><a href="http://feliciaday.com/" target="_blank">Felicia</a> was recently interviewed for a <a href="http://online.wsj.com/article/SB10001424052970203706604574371032925896794.html" target="_blank">Wall Street Journal article</a> and here&#8217;s what I gleaned for my own project.</p>
<ol>
<li>If she has too many DVDs to mail out, she needs a fulfillment company like <a href="http://www.neoflix.com/services" target="_blank">Neoflix</a>.  I&#8217;d go nuts stuffing so many DVD mailers.</li>
<li>She&#8217;s selling DVDs and using the funds to finance the show.  That&#8217;s awesome!  I think my own venture needs to think about selling DVDs, Blu-ray, t-shirts, hats, panties, whatever we can because making films, even short ones, costs money.</li>
<li><a href="http://www.youtube.com/watch?v=urNyg1ftMIU" target="_blank">The music video</a> was a great idea, a very great transmedia idea.  I need to start generating ideas for <a href="http://en.wikipedia.org/wiki/Song" target="_blank">songs</a>, <a href="http://en.wikipedia.org/wiki/Video_game" target="_blank">video games</a>, <a href="http://en.wikipedia.org/wiki/Comic_books" target="_blank">comic books</a>, <a href="http://en.wikipedia.org/wiki/Alternate_reality_game" target="_blank">ARGs</a>, all of that.</li>
<li>Even after <a href="www.microsoft.com/" target="_blank">Microsoft</a> invested in the show, Felicia can only pay for 2 full-time employees.  Bummer&#8230; but she must be paying the cast and crew, right?</li>
<li>It&#8217;s all about building communities around the work.  My colleagues and I need to be better social networkers.  We need to set up our website ASAP (with PayPal donation button), as well as start planting flags on <a href="http://www.facebook.com/tony.arias" target="_blank">Facebook</a>, <a href="http://twitter.com/ariasfilms" target="_blank">Twitter</a>, <a href="http://ariasfilms.tumblr.com/" target="_blank">blogs</a>, you name it (and this can be both <a href="http://en.wikipedia.org/wiki/Diegetic" target="_blank">diegetic</a> and non-diegetic).</li>
<li><a href="http://www.kineda.com/olivia-munn-playboy-pics/" target="_blank">Olivia Munn was in Playboy but didn&#8217;t get naked</a>.  <a href="http://failblog.org/" target="_blank">FAIL</a>!  PS, when you bite your thumb like that&#8230; the most unsexy thing is to force yourself to look sexy.  Just be sexy and others will see you as sexy.</li>
<p>Now, I should mention that at least one of my partners on this project isn&#8217;t too keen on social media.  He&#8217;s always saying, &#8220;what is that, I don&#8217;t get it, it seems like a waste of time&#8221; and such.  Is he a crotchety old man like the kind the kids would bust at the end of a <a href="http://en.wikipedia.org/wiki/Scooby-Doo" target="_blank">SCOOBY DOO</a> episode?  Yes, but maybe he just hasn&#8217;t seen this:</p>
<p><object width="450" height="277"><param name="movie" value="http://www.youtube.com/v/sIFYPQjYhv8&#038;hl=en&#038;fs=1&#038;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/sIFYPQjYhv8&#038;hl=en&#038;fs=1&#038;rel=0" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="450" height="277"></embed></object></p>
<p>One more PS, I love this new, evolving definition of &#8220;value&#8221; but that don&#8217;t pay off the student loans.</ol>
]]></content:encoded>
			<wfw:commentRss>http://ariasfilms.com/blog/2009/08/26/casting-a-10-social-media-spell/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

