Posts Tagged ‘Jon Reiss’

 

DIY Days LA 2009: Wrap Up – 23. November, 2009

“Welcome to the future. Nothing is as it was. Everything is new so no one knows anything.”

In a sense, that was the working thesis for the recent DIY Days in Los Angeles. I’m not bashing the event. Truly, we’re at a time of cutting edge change and what’s true today might be bunk tomorrow. Plus, as my mama always said, “seek those that seek the truth, distrust those that claim to have found it” but I digress. These speakers gave us a snapshot of where we are and what the future might hold. What follows is a seminar by seminar review of the night.

Social Media for Storytellers
Lance gave us a brief introduction and overview of social media. As always, Lance was clear, concise and inspiring.

Loveland
I gotta say, I thought this talk was total bulls**t when it started. Jerry Paffendorf seemed disorganized and discombobulated on stage. By the end, I was completely charmed and I wanted to invest in LOVELAND. Hey, Jerry, so there’s a mayor of LOVELAND? Can I get a title? Make me the “Ambassador of Fun” and I’ll invest $35. Deal?

DIY and Why?
I took at class with Jon Reiss at Film Independent earlier this fall and it has to be one of the best I’ve ever taken there. Go buy his book. It’s a must for any and all truly independent filmmakers.

Evolution of Storytelling
In the past year I’ve become a bit obsessed with transmedia (damn, I hate that term. I want “multi-medium” to catch on). I love the idea but have been a bit… I wasn’t entirely sure how to get a good grasp on it. Jesse Alexander and Elan Lee did an awesome job of giving us a good overview. Also, they got me to try my first game. Not bad but the ending just fizzled; maybe it was a technical glitch with my experience.

The Art and Craft of the ARG
So if Jesse and Elan provided a wonderful bird’s eye view of alternate reality games, Steve Peters and Jan Libby took us down a rabbit hole so deep I couldn’t make heads or tails of this talk; I think Lance should have moderated this talk. Regardless, it’s obvious I should try my first ARG, especially if I want to develop one for my multi-medium project.

Personal Brands
Marc Horowitz had some interesting things to say but I was taken by Micki Krimmel. She’s engaging, genuine, and turned her internet celebrity into a great business: NeighborGoods. Also, have I mentioned that I’m smitten with her? She showed up later that night at a nearby bar and we chatted. If I didn’t have to deliver a drink to a friend I would have asked her out. Damn. Wait, maybe she’s reading this. Micki, if you’re reading this I’m the handsome, charming, bearded Latin guy you met at that bar after DIY Days.  Hit me back and maybe we could grab a burger and shake soon.

The Eisenstadt Experience
Dan Mirvish talked about stuff but I had to step out for a breather as I was drowning in information.

Phew, what a jammed packed night. If Lance or The Workbook Project or DIY Days come to your town, don’t miss out.

Micki, I’m looking forward to hearing from you.

;)

Hybrid Distribution Sucks! – 23. September, 2009

There, I said it.

Why?

Because I got into filmmaking to make films, not to market/distribute/sell films but that’s the new game and you gotta play to win so sign me up.

If you’re confused, here’s what you need to know: no one is buying indie films. If they are, they’re giving you a 1-10% advance based on your budget for all your rights for 25 years. In short, they’re trying to f**k you.

Here’s what you do.

  1. Read this Peter Broderick article. Once you’ve done that, read this John August summary.
  2. Pre-order this book by Jon Reiss. I took a 5 week class with him this past summer through Film Independent and, as I’m in the process of editing an independent feature film and developing a multi-medium project, it was incredibly useful.
  3. Subscribe to the Ted Hope blog.
  4. Go make something awesome.

And now for the interactive portion of this post. Two questions:

  1. What are you working on?
  2. What are you doing to ensure your success?